फक्त Distance PGDM साठी संपर्क करा

For Admission: | +91 7721057057

Distance Learning PGDM in Media & Advertising | DMCFS

MEDIA & ADVERTISING MANAGEMENT PGDM-MA-HB

Program Overview

Sign up for a program that transforms you into a leader who has a comprehensive understanding of industry trends and management knowledge.

Select from 4 batch schedules for flexible and convenient learning as opposed to part-time and online management programs with rigid deadlines for:

  • Learn the art and science of networking to build authentic relationships
  • Learn brand positioning strategies to create a distinctive place and value in the target customer's mind
  • Master various skills required to be a good media planner
  • Master a number of softskills from expert trainers

*When you enrol with us, you may be privy to another exclusive set of events and topics while bearing proximity to the overall objective and themes. Some of them may involve additional registration fees and will be hosted at our Mumbai campus.

Course Curriculum

Opt for a syllabus that's designed to unlock your best potential unlike standard management programs.

Semester I


Principles of Management

( Code 391 )


Financial Accounting

( Code 2 )


Human Resource Management

( Code 556 )


Marketing Principles

( Code 551 )


Managerial Economics **

( Code 6 )


Organizational Behavior

( Code 552 )

Semester II


Strategic Management

( Code 408 )


Cost Accounting

( Code 66 )


Innovation Management **

( Code 404 )


Elements of Communication and Networking Skills **

( Code 553 )


Legal Aspects of Business

( Code 554 )


Project "We Like"

( Code 338 )

Semester III


Marketing Research **

( Code 394 )


Advertising & Sales Promotion **

( Code 426 )


Rural Marketing

( Code 664 )


Internet Marketing **

( Code 652 )


Advertising A/c planning

( Code 355 )

Semester IV


Product : Brand Management **

( Code 427 )


Social media marketing **

( Code 654 )


Media Planning & Buying

( Code 357 )


PR and Corporation communication **

( Code 358 )


Project Work

( Code 346 )

** Available in E-Book

Fees & Eligibility

Fee Structure

Sr. No.  Fee-Plan  Revised Fee Plan
1 2 years fees (without PCP) paid in advance  81,000 80k+1k prospectus
2 2 years fees (with PCP) paid in advance  84,600 3600/- for PCP
3 Yearly Fees (without PCP)  43,500 42.5k +1k prospectus
4 Yearly Fees (with PCP)  47,100 3600/- for PCP
5 Additional Specialization  42,500 One year fees without prospectus
6 Yearly Fees (20 + 13 +13) (without PCP)  46,000 (20 + 13 +13) inclusive of prospectus
7 Yearly Fees (23.6 +13+13) (with PCP)  49,600 3600/- for PCP
8 Lateral Entry fees paid in advance  66,000
9 Lateral Entry Fees(37.5+30.5)  68,000 37500 + 30500
10 2nd yr. EMI - Yearly Fees (19 + 13 +13)  45,000 (19 + 13 +13)

Eligibility Criteria

  • Graduation from a recognized Indian university
  • Graduation from an International University recognized by IGNOU/UGC/AIU/state universities or associations such as AMBA, AACSB, or EQUIS.
  • You do not need to undertake any entrance exam or GD to apply for a Hybrid PGDM at WeSchool. You only need to meet the graduation criteria.

GET THE HYBRID EDGE

When you sign up for a Hybrid Distance PGDM in Media & Advertising Management, you upgrade yourself to a host of learning benefits that have a positive impact on your daily schedule and career.

Feature Hybrid
learning
Distance
Learning
Online
Learning
Classroom
Learning
Virtual Interactive Classrooms - -
eLearning Toolkit - - -
Physical Course Material -
eBooks - -
Experiential Learning Programs - - -
Online Video Library - -
On-Ground Contact Programs - -
Industry Visits - -
Weekend Workshops - -
Virtual Sessions on Soft Skills’
Development
- - -
Industry News Updates - - -
Online Guest Lectures - - -
On-Call Query Support -

Admission Online:

Given below is the elaborate step-by-step explanation of admission procedure (Just 5 step process). After successfully filling the apply now form on your right, you will receive a call from our counsellor for free career counselling and admission process.

Distance PGDM Admission Process

Peek Into Student Community

Taking up the Hybrid Distance PGDM at WeSchool was a really good experience. As a working professional in the entertainment and media industry, I can tell you I am glad I took up this program at WeSchool.
Roydon Sylvan Bangera
Artist Manager
11.6%*
CAGR will drive career opportunities in media & advertising
*As per a report published in Economic Times

DISCOVER INDUSTRY ACCOLADES

One of our employees has completed her PGDM through your Hybrid Program following which, we have observed an overall improvement in her working. She has taken over additional responsibilities while acquiring a higher designation.

V.R. Gopakumar, General Manager – Human Resources, ITD Cementation India Ltd.

Peek Into Student Community

Recipient of the ‘Best Innovative Institute’ award by ASSOCHAM

Winner of the ‘Best Industry Linked Management Institute in India’ award from AICTE-CII